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Offline Media Planner

Hybrid in Madrid·Full-time·Added 2 months ago

Dentsu

38 open roles

Overview

Job details

  • Full-time hours

    Per the ad.

  • Hybrid

    Office and home days — the ad has the split.

Requirements

  • Have the right to work in Spain

    Dentsu doesn't mention sponsorship in the ad.

  • Be near Madrid for hybrid days

    No relocation package mentioned.

  • Have 4+ years of experience

    Mid-level role.

This job was automatically translated to English.

Pay & benefits

What you'll get

Our benefits ✨

Our benefits ✨

🌴 Vacations: 26 working days, 3 Wellness Days, a day off on your birthday 🎂, and December 24th and 31st off if they fall on a working day 🎉

⏰ Flexible schedule

🌞 Intensive summer schedule (from June 15th to September 15th)

🏡 Hybrid teleworking policy

📚 Professional development through the Dentsu University platform

💰 Attractive compensation package

🧾 Access to the flexible remuneration system (Medical insurance 🏥, Restaurant Vouchers 🍽️, Transport Card 🚇, Nursery Voucher 👶, Specific training 🎓...)

🤝 Employee Assistance Program

💚 2 days of volunteering, in line with our commitment to corporate responsibility and social impact

😊 Excellent working environment

🏆 We have achieved Top Employer accreditation in 2024, 2025, and 2026, and the Happy Trainees certification in 2025 and 2026. Both awards recognize Dentsu as a great employer brand!

Requirements

What we're looking for

  • 4 years of experience in similar roles.
  • General knowledge of media and campaigns for both TV, CTV, and outdoor.
  • Good use of market planning tools, especially Instar Analytics.
  • Good use of basic tools (such as Excel, Word, etc.).
  • Experience in campaign activation and reporting.

Nice to have

  • Knowledge of Power Point will be positively valued.

The role

Dentsu is the leading group of the communication industry in Spain both qualitatively and quantitatively. For the 6th consecutive year, it heads the leader position in the InfoAdex ranking and in the latest RECMA report, achieving the largest advantage recorded in recent years.

In Spain, it has prominent agencies such as Carat (#1 InfoAdex ranking), iProspect (#3 InfoAdex ranking), dentsu X (#10 InfoAdex), dentsu Story Lab, Dentsu Creative, Merkle, Omega CRM, Evolf and other specialized brands, all of them focused on growing their clients' business.

With the best media services and solutions, CXM and creativity, dentsu belongs to a large global network and has more than 71,000 specialists operating in 120 countries and regions worldwide.

Join our talent network and be part of a company that not only leads the market, but also strives to create a vibrant future full of opportunities!

https://www.dentsu.com/

https://www.dentsu.com/es/es/trabaja-con-nosotros

What you'll do

  • Management of TV and CTV tactical plans, responding to the brief provided by the client, carrying out the planning, activation, monitoring, analysis, and optimization of campaigns.
  • Planning and activation of other offline media (OOH).
  • Relationship and negotiation with suppliers and media outlets.
  • Ensuring the achievement of requested KPIs (attainment of reach, audience ranking, media mix, planning, budget, and evaluation of campaign results).
  • Control of all technical specifications, as well as the main tools in the market.
  • Execution and interpretation of monitoring and campaign closing for each medium. With the ability to report to the client if necessary, as well as the ability to argue points.
  • Management and supervision of material delivery, as well as incident resolution.
  • Budget and invoicing control.

:

How you'll work

Full time

Permanent

Location

Madrid

Brand

Carat

About Dentsu

Dentsu is a global advertising and marketing services company, founded in Tokyo in 1901, with a presence in over 145 countries and regions. It operates through a network of agencies including Dentsu Creative, Carat, iProspect, dentsu X, and Merkle, delivering integrated services across Media, CXM (Customer Experience Management), and Creative, with a focus on end-to-end experience transformation and business transformation for major brands.

Industry
Advertising and Marketing Services
Founded
1901
Employees
50,000–100,000
Headquarters
Tokyo, Japan
In Spain
Madrid, Barcelona
Website
dentsu.com

Good to know if you are moving

  • Dentsu has a dedicated Spain office, with roles in media, creative, and technology, offering opportunities for international professionals.
  • The company operates in over 145 countries, providing a global network that may facilitate cross-border career mobility.
  • Dentsu's Spain operations are part of a large global organization, with a strong focus on digital transformation and data-driven marketing.
  • The company's careers page lists roles in Spain such as Salesforce Consultant, Data Engineer, and Frontend Developer, indicating a need for tech and data skills.
  • Dentsu emphasizes innovation and sustainability, which may appeal to professionals seeking a purpose-driven employer.

In their own words

Additional information

At Dentsu, we value diversity and foster an inclusive environment where every talent can thrive. We are proud to be recognized for our sustainability strategy and our commitment to innovation and positive impact on the community. Our ambition is to build a fairer and more equal society. That is why we encourage applications from people with disabilities, of all ages, nationalities, backgrounds, and cultures. Dentsu is committed to equal opportunities between men and women.

All open roles at Dentsu

Location

Dentsu · Madrid

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