Senior Salesforce Marketing Cloud Specialist
The role involves designing data models, implementing automations, and managing multichannel communications via Salesforce Marketing Cloud.
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This job advert was originally written in Spanish.
Education:
Required:
• University degree in Marketing, Business Administration, Tourism, or related disciplines.
• Proficiency in digital tools: CRM, Google Analytics, Meta Ads, email marketing.
• High level of English (C1).
Valuable:
Experience:
Required:
• Minimum 3 years of experience in marketing and sales within the restaurant, hospitality, or entertainment sector.
• Analytical capacity, creativity, and a clear orientation toward results.
• Excellent communication and presentation skills.
• A third language will be valued.
Permanent contract.
Joining as a Senior Sales and Marketing Technician at Hard Rock Cafe in PortAventura World, with continuous training and professional development opportunities within the resort.
We offer you the possibility to grow and develop professionally in a leading company in the tourism sector, with 3 parks, 10 hotels, and a convention center. A project committed from a social, environmental, and good governance standpoint. Therefore, we promote health, benefits, and training programs for our team and have a firm commitment to diversity, equity, and inclusion.
The mission of the Senior Sales and Marketing Technician is to design, plan, and execute the sales and marketing strategy for Hard Rock Cafe at PortAventura World, with the objective of maximizing revenue, brand awareness, and customer satisfaction, aligning all actions with the resort's corporate values and image.
Within the main functions, we highlight:
• Develop and execute the restaurant's annual marketing plan, including digital campaigns, social media, promotions, and integrated communication actions.
• Identify and manage private sales opportunities, corporate events, and groups, coordinating with the resort's sales team.
• Analyze customer behavior, market trends, and competition to optimize the value proposition and commercial actions.
• Manage the establishment's marketing budget and prepare performance reports with key KPIs (covers, average ticket, occupancy, NPS).
• Coordinate the production of communication materials (signage, menus, social media) ensuring consistency with the Hard Rock and PortAventura identity.
• Establish and maintain relationships with media, influencers, and strategic partners.
PortAventura World is a leading entertainment and resort destination in Southern Europe, operating a portfolio of theme parks, hotels, and a convention center in the Costa Daurada region of Spain. The company manages several distinct attractions, including PortAventura Park, Ferrari Land, and Caribe Aquatic Park, alongside multiple themed hotels, making it one of the largest resort complexes in Europe. As part of the global entertainment and hospitality industry, it attracts millions of visitors annually and employs a significant workforce across its operations.
For international professionals, PortAventura World offers a dynamic work environment in a major Spanish tourism hub. The company's Spain presence is its core, with its headquarters and main operations located in Vila-seca, near Salou and Tarragona. The work culture is rooted in the hospitality and entertainment sector, and the company hires internationally for roles in engineering, operations, and guest services, making it a relevant employer for those looking to build a career in Spain's tourism industry.
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